THE DETAILS

About this product

Japanese Hojicha – Premium Drinking Grade | 50g

A finely ground roasted green tea from Southern Japan, crafted from first-harvest tea leaves picked in spring. Unlike matcha, which is steamed, hojicha is gently roasted after steaming. This traditional roasting process gives hojicha its distinctive aroma, warm reddish-brown colour and naturally smooth character.

Expect notes of toasted nuts, light caramel and subtle sweetness with a comforting, earthy finish. While matcha is known for its fresh, grassy and umami-rich profile, hojicha offers a softer, roasted flavour experience that is both approachable and comforting.

Like other Japanese green teas, hojicha naturally contains antioxidants and beneficial plant compounds. Its lower caffeine content makes it a popular choice for those seeking a gentler tea experience without sacrificing flavour.

Preparation

For the best hojicha experience at home, we recommend using a chawan (bowl), chashaku (bamboo spoon), a sieve and chasen (bamboo whisk).

Hojicha Latte

  • 3–4g hojicha powder
  • 30–40ml water (75–80°C)
  • Whisk until smooth and frothy
  • Add your favourite milk

Traditional Hojicha

  • 3–4g hojicha powder
  • 60–100ml water (75–80°C)
  • Whisk until smooth and frothy
  • Adjust the amount of water to your preferred intensity

Enjoy it your way. Use less water for a richer, more intense cup, or more water for a lighter and smoother experience.

Serving Inspiration

Looking for something different? Try creating a Hojicha Martini using our alcohol-free 11.11 Gin. The roasted, nutty notes of hojicha pair beautifully with the botanical character of the gin, creating a sophisticated alcohol-free cocktail experience.

Ingredients

100% Roasted Japanese Green Tea (Camellia sinensis)

Origin

Southern Japan

Roasted. Comforting. Refined.